Amazon reworking rules for product reviews | The Seattle Times is revising its product review system six weeks after The Seattle Times reported on activists posting reviews to push their political and social agendas.

“We are taking a close look at our policies regarding activism reviews and are considering changes,” Amazon spokesman Tom Cook said in a statement.

The Times article reported on coordinated attacks by Amazon reviewers on Scarlett Lewis, the mother of a 6-year-old boy murdered at Sandy Hook Elementary School in Connecticut three years ago Monday. Lewis wrote “Nurturing Healing Love: A Mother’s Journey of Hope and Forgiveness” to describe her journey after the massacre.

Dozens of reviewers — conspiracy theorists who believe the shootings were an Obama administration hoax to push for gun-control legislation — savaged Lewis on the Amazon book Web page as a liar and opportunist.

Source: Amazon reworking rules for product reviews | The Seattle Times

Amazon’s reviews have long caused consternation, but this incident is particularly blatant and disturbing. One reviewer of Lewis’s book actually wrote “Sandy Hook NEVER happened!!”

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