Blog a Day Challenge: August Report

Once again, travel has intervened (which is a good thing) and affected my blogging (not such a good thing). Since this report falls right in the middle of a two-week cruise, I will once again have to publish posts after I arrive back home, where I have reliable internet access.

This travel also means that my personal blog, Retreading for Retirement, has the heaviest concentration of entries.

Here are my statistics for August:

Number of posts written: 31

Shortest post: 155

Longest post: 1,360

Total words written: 19,145

Average post length: 618

Distribution of posts across my three blogs:

The total of posts here may not equal the number of posts written last month because I occasionally publish the same post on more than one blog. However, I have included each post only once in my total word count.

Last month’s featured posts:

“Go Set a Watchman”: A Lesson in Writing & Reading Fiction

I haven’t had enough time to write substantive book reviews lately, but the publication of Harper Lee’s much-touted second novel gave me a lot to say.

Life Stories: What They Are and How They Work

This post allowed me to pull together a lot of related ideas that I’ve discussed separately before.

Blog a Day Challenge: July Report

After the chaos of my June blogging, in July my main goal was simply to get back into the habit of writing and publishing a post every day. At that I succeeded.

However, I did not work on my word for the year, story.

And I anticipate a bit more chaos in the upcoming weeks because we are taking a two-week cruise along the West Coast between Seattle and Alaska during the last week of August and the first week of September. Once again, both my internet connectivity and my free time will be limited. I am therefore not setting any specific goals other than to end up with a post for each day until the second week of September.

Here are my statistics for last month:

Number of posts written: 31

Shortest post: 210

Longest post: 1,770

Total words written: 22,340

Average post length: 721

I was happy to get my word count back up after June’s scant month. In fact, July’s total word count was the second highest of my seven months of this blogging challenge. And my average post length was the third highest; although I had seven posts of 1,000 or more words in July, I also had several shorter (500 words or fewer) posts as well.

Distribution of posts across my three blogs:

Because our two-week European vacation produced an inordinate number of posts to my personal blog, Retreading for Retirement, in June, in July I tried to even up the number of posts across the three blogs.

The total of posts here may not equal the number of posts written last month because I occasionally publish the same post on more than one blog. However, I have included each post only once in my total word count.

Last month’s featured post:

The Love-Hate Challenge

I’m featuring this post for several reasons:

  1. It was my longest post of the month.
  2. The topic is one I happened upon in a visit to someone else’s blog.
  3. The topic engaged me personally and therefore helped me concentrate on voice as I was writing.

scroll divider

Overall, I consider July to have been a good blogging month for me.

I’d love to hear your comments.

Blog a Day Challenge: June Report

I anticipated that June would be a challenge for me because for the first two weeks of the month we were on vacation in Europe. I knew that both internet connectivity and time to write and post would be limited.

The reality turned out to be even worse than I had expected. Internet connectivity was very limited (see last month’s featured post, linked below). In addition, both my husband and I caught the cold that we shipmates so generously shared amongst ourselves. I spent a lot of my free time sleeping in an attempt to recover. These two factors combined meant that I didn’t publish any posts and wrote only outlines and bare-bones notes for each day’s entry.

I have therefore spent the last two weeks of June frantically trying to catch up on travel posts at the same time I was writing new daily posts. I just made it.

I knew that there would be nowhere near an equitable distribution of posts across my three blogs because all the travel posts belonged on my personal blog, Retreading for Retirement.

For all these reasons I’m not at all concerned with this month’s statistics, although I include them here for uniformity in reporting and for contributing to my end-of-year summary.

Here are my statistics for last month:

Number of posts written: 30

Shortest post: 110 words

Longest post: 800 words

Total words written: 13,840

Average post length: 461 words

Distribution of posts across my three blogs:

The total of posts here may not equal the number of posts written last month because I occasionally publish the same post on more than one blog. However, I have included each post only once in my total word count.

Last month’s featured post:

4 Out of 5 Stars to Viking River Cruises

Blog a Day Challenge: May Report

What I Learned in May

In March and April I concentrated on trying to keep my total word count up by writing a number of long posts (1,000 words or more). However, I changed my focus in May: I tried to go short by focusing on topics that I could develop adequately in the 500–750 word range. I still consider that to be the sweet spot for me in blogging. As a result, my total word count was down almost 5,000 words from April, but my average post length was 573 words, which is in the range (albeit at the lower end) that I was aiming for.

Sometimes life interferes with writing a blog post every day. Last month I learned to keep a couple of short post ideas in the hopper to be completed on days when time is short. This means having research done and photos planned and uploaded ahead of time..

I’ve been getting better at incorporating some personal element into posts, usually how I came upon this topic or why it interests me. But I’m still short on storytelling, or building a story with a beginning, a middle, and an end. That’s something I’ll have to continue to work on.

May’s Research on Blogging

Want to Make Blog Posts More Engaging? Apply These 15 Tricks

Working from the premise that online readers scan content rather than carefully reading it, Pam Neely offers:

two primary approaches to improving reader engagement. The first is to make your content scannable. Ie, to work with readers’ existing online reading habits. Second, create content so good that at least some users will actually slow down and take the time to read it word for word.

Approach #1: Make your content scannable

  1. Use the inverted pyramid structure.
  2. Use short paragraphs.
  3. Use subheaders.
  4. Highlight keywords.
  5. Use scannable lists.
  6. Add images or video.
  7. Use short copy elements like photo captions, call outs, and tweetables.
  8. Write simply and clearly.

Approach #2: Create content so good that readers will slow down and engage with it

  1. Write a killer headline that draws people in from the start.
  2. Write for a specific audience.
  3. Show a contrary point of view.
  4. Show an unusual point of view: “Try borrowing ideas, frameworks or approaches from other industries.”
  5. Offer new information
  6. Use quizzes, polls, or other interactive tools.
  7. Ask for comments.

Neely’s first set of suggestions is straightforward. In addition to just plain writing well (suggestions 1 and 8), using structural elements such as subheads and lists is easy with WordPress. I even installed a plugin on my two self-hosted blogs that allows me to highlight tweetable content, and I’ll experiment with that next month.

But where I most need to concentrate is on her second area, creating content that readers will slow down and actually read. By the end of each month I usually have a bunch of open browser tabs featuring articles that I meant to engage with myself. Here, for example, are a couple that have been open for at least two weeks:

Both of these articles deal with topics with which I have personal experience and on which I have strong opinions, and I kept meaning to write a blog post about my reactions to each one. In the future I will undertake such posts when I come across the opportunity instead of waiting until some later time (that never seems to arrive).

Nonetheless, I couldn’t help but notice that Neely posted this article on the Scoop.it blog on May 18, 2015, and as of May 30 there were no comments. Maybe other people were, like me, too busy thinking about their own content to engage with hers.

My Statistics for May

Number of posts written: 31

Shortest post: 250

Longest post: 1,300

Total words written: 17,775 (down about 5,000 from April)

Average post length: 573 (down about 150 from April)

Distribution of posts across my three blogs:

The total of posts here may not equal the number of posts written last month because I occasionally publish the same post on more than one blog. However, I have included each post only once in my total word count.

Last month’s featured post:

What a Single Sea Gull Taught Me About Life

Blog a Day Challenge: March Report

Here are my statistics for March:

Number of posts written: 31

Shortest post: 220

Longest post: 2,150

Total words written: 23,345

Average post length: 753

Distribution of posts across my three blogs:

The total of posts here may not equal the number of posts written last month because I occasionally publish the same post on more than one blog. However, I have included each post only once in my total word count.

Last month’s featured post:

On Rereading “Anne of Green Gables”

This post generated a lot (well, a lot for me) of “favorites” and retweets on Twitter. At first I thought that might have happened because the use of the Classics Club hashtag targeted the post to a specific audience. But I published another review with the same hashtag within just a few days of this one, and the second one did not receive the same reaction.

So I’m guessing that the personal orientation of this post caused the increased reaction. The other Classics Club post was a straight book review, but this one emphasized my personal reaction to how reading the book now, as an older adult, affected me differently than had reading it as a child.

What I Learned in March

In February I focused on post length. In March I decided not to worry about length. Instead, I concentrated on writing however many words were necessary to cover each post’s topic. Here are the results of that change of focus:

  • My total words written increased by 2,890.
  • My average post length increased by 93.
  • My number of posts of 1,000 or more words increased from 6 to 9.

The lesson I take from these statistics is that I should worry about each individual post and let the word count fall wherever it may.

The second lesson, which I take from the relative popularity of the post about rereading Anne of Green Gables, is that I should strive to incorporate more personal storytelling into my writing. I knew that, of course, at least in theory. That is why I chose story as my word for this year. But the interest in this post reinforced the lesson for me.

I continue to read more blog posts than I did before starting this blog post a day challenge. From now on I’ll make a more conscious effort to look at which ones most engage me and to learn how and why they do.